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Audience	Overview	Outline	Speaker Biography

MANAGING THE ENTERPRISE WITH ARCHITECTURE
One Day Management Briefing

1 Day Seminar

Endorsed by
DAMA INTERNATIONAL

UK Chapter

Speaker:

John Zachman

This briefing is designed exclusively for senior management who would like to further understand the advantages of using Enterprise Architecture as a tactical and strategic advantage for their enterprise.

We are bombarded with rapid business changes, complex business relationships and dwindling human resources. Business management now is faced with the allocation of scarce resources, while attempting to make the enterprise more flexible. John has been requested by architects, modelers, systems managers, and business operations management from every continent to provide a management briefing day on the importance of using an architected approach to managing the enterprise.

This briefing will enable senior management to further understand the advantages of using Enterprise Architecture as a tactical and strategic advantage for their enterprise.

The following questions will be answered:

What is causing the surge of interest in Enterprise Architecture?
What does Enterprise Architecture look like?
What is the value proposition for Enterprise Architecture?
What do you do with Enterprise Architecture?
How do you accommodate very complex, multi-business unit Enterprises?
How would an Enterprise change management process work?
What is the role of the Enterprise Owner (General Management)?
Of an Enterprise Architect? Of the Enterprise Builder?
What ‘friendly advice” is there for General Management?

The objective of this seminar is to enable executive management to articulate concepts of Enterprise Architecture and develop a sense of urgency for implementing those concepts in a modern enterprise.

The participant will take away:
• A sense of urgency for aggressively pursuing Enterprise Architecture
• A comprehensive definition (description) of Enterprise Architecture
• A ‘language’ (that is, a Framework) for improving enterprise communications about architecture issues
• An understanding of Enterprise ‘engineering design’ principles
• A strategy for reducing ‘time-to-market’ for systems implementations to virtually zero
• A list of resources to facilitate architectural work

Business Complexity and Change
• The Waves of Change
• The Revolution in Concepts
• Simplify the Enterprise complexity
• Making Rapid Change – achieving time zero from concept to implementation

The need for a framework
• Classification theory
• Who, How, What, Where, When and Why
• Building enterprise-wide models for Managers
• Scope, Business models, System models, Technology models, Detailed Representations.
• Aligning the models from concept to implementation

What are others missing in the Zachman approach
• Robust comprehensive set of intuitive frameworks
• Engineering design objectives
• Rigidity of implementation constraints

Migration, Methods and Money !
• Migration
• Implementation Methods
• Architecture is cheaper and faster

Where next ?
• Planning enterprise strategic models and work program
• Unifying strategic planning and system integration
• Identifying enterprise resources to accomplish Architecture
• Educating business managers in building business models
• Governance of Enterprise change

John A. Zachman is the originator of the "Framework for Enterprise Architecture" which has received broad acceptance around the world as an integrative framework, or "periodic table" of descriptive representations for Enterprises. He is not only known for this work on Enterprise Architecture, but is also known for his early contributions to IBM’s Information Strategy methodology as well as to their Executive team planning techniques.

Mr. Zachman retired from IBM in 1990, having served them for 26 years. He is Chief Executive Officer of the Zachman Institute for Framework Advancement (ZIFA), an organization dedicated to advancing the conceptual and implementation states of the art in Enterprise Architecture. He also operates his own education and consulting business, Zachman International.