Keynotes

Tuesday 27 September
09:10-09:55
KEYNOTE: The New Use Cases

Ivar Jacobson Founder & Chairman Ivar Jacobson International To Speaker's Bio

Keynote Outline

Use-cases are still a popular way of working for both business and system requirements.  Googling “use-case” yields 6 times more hits than Googling “user story”, but software development should not be driven by popularity. Instead we should use the most practical way of working, one that allows us to continuously improve.  Over the years we have learnt how to be truly successful with use cases, and of course we have learnt something from other techniques. In this presentation I will discuss how user stories and aspect-orientation have inspired us to make use-cases even better while maintaining their core values.

Key topics:

• What has made use cases popular?
• How this popularity has led to misunderstandings of the original technique
• What’s new about use cases?
• Using use cases to support agile business change and agile systems development
• Scaling use cases to meet the challenges of your business

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Wednesday 28 September
09:00-09:45
KEYNOTE: Business Analysis and the Learning Organisation

Emma Langman Change Magician Progression Partnership To Speaker's Bio

Keynote Outline

The last couple of years have been an incredibly tense time for most organisations - whatever their sector or size. The newspaper and TV headlines illustrate the large numbers of redundancies in business and the public sector. The voluntary sector is being asked to take up new work too.  All of this means:

• Longer-term aspirations and moves towards being 'learning organisations' may have been derailed, or at least seriously delayed.
• Business Analysts will be expected to become Knowledge Management specialists for their organisations.  They will be asked to help those who are left behind (after the cuts) to see how things have been (or could be) done.
• Business Analysts will need to help their organisations do much more, with much less. They will be expected to be much more proactive and to facilitate improvements even more proactively than most of us have been used to.
• The emergence of Web 2.0 and blended learning could offer Business Analysts a broader 'Business Facilitator' Role; combining the traditional skills of Business Analysis with Learning & Development work.

In this session, Emma will describe:

• Why now is the time that organisations must become learning organisations to survive and rebuild after the economic downturn - and what this can do to the bottom line
• The Deming Chain Reaction, and how it proves the importance of the Business Analyst role
• How Business Analysis and Learning will become closer to one another, in the dawn of Web 2.0 (and beyond)!
• What emerging business practices (and lessons from Millennials) will mean for the Business Analyst community

Emma will draw on a blend of research as well as hands on experience from board room to front line in the public and private sectors.

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Wednesday 28 September
13:30-14:15
KEYNOTE: The Impact of Social Networks on Business

Euan Semple euansemple.com   To Speaker's Bio

Keynote Outline

There is about to be a fundamental shift in the way we do business. Driven by online social networking tools such as YouTube, Facebook and Twitter, how we communicate with stakeholders and staff is changing forever. Euan Semple will examine what these changes mean for people in business, how they represent a new wave of exciting opportunities for 21st century organisations and what lies in store for managers and the role they will play in the future of business. 

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