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Tuesday
15 December
09:30
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What Does the Business Want from BI & DW?
Mark Lindsay, Channels Director, Experian Integrated Marketing
At Experian, we work with Marketing Directors across the UK and understand their business needs. We will share their aspirations as well as their frustrations about the quantity of intelligence, but more importantly the quality and timeliness of that business intelligence, and how it helps them deliver against their business targets. We will talk about how Experian have helped address these issues at customers and in particular the role of external data within Business Intelligence. |
Featured Speaker:
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Tuesday
15 December
09:30
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What Can IT Really Deliver for BI & DW?
Dave Walker, Data Management & Warehousing Ltd
This talk will look at ways to assess readiness before commencing a BI/ DW project. We’ll focus on how you can guarantee the end result meets both the original and post-implementation requirements to ensure the business is able to fully exploit the solution. It will also examine ways of assessing the gap between the technical solution and business perception as a way of re-aligning projects from necessary evil to essential business tool |
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Tuesday
15 December
11:00
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BI & DW Project Successes
Doug Dorrat, VP of Industry Solutions, Communications & Media, MicroStrategy
Communications companies depend on analytics to stay viable and competitive in a constantly changing and growing industry. With rapidly evolving technology, communications companies are in a race to offer the latest and best products and services to their customers at the lowest prices. In this session, we will take a look at how customer analytics is driving real value in the telco sector, contributing to product innovation, revenue growth and competitive differentiation. We will also look at how we are leveraging network analytics to improve customer experience, network experience through analysis of Quality of Service metrics. |
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Tuesday
15 December
11:00
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Healthcheck Your BI & DW Solutions
Andrew de Rozairo, Business Development Manager, Sybase
We’ll introduce a BI/DW Heath-Check Process that can be applied to either a new project or an exisiting BI/DW system. We will discuss how this process will ensure that you get maximum value from your BI and DW systems by helping you to bridge the gap between the Business and IT in your organisation. |
Featured Speaker:
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Tuesday
15 December
12:30
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Lunch & Networking
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Tuesday
15 December
14:00
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