Introduction from the Chair:

I am delighted to be chairing the 1st Annual CDI-MDM London Summit. Fresh off from our highly successful CDI-MDM SUMMIT held in San Francisco (500+ attendees, 60+ presentations, 35+ vendor sponsors), we are looking forward to sharing these insights whilst learning from the broad network of European IT professionals who are committed to excellence in master data management.

CDI-MDM solutions are the emerging technology platform that enables business to coordinate, update and synchronize master data as organizations roll out the next generation of sales, marketing and customer service solutions. This summit is a structured program designed for companies at all stages of CDI-MDM initiatives – whether initiating a shared services or service-oriented architecture to support universal customer views, or developing a comprehensive business strategy to share master data across all channels and partners in a 21st century information supply chain.

Moreover, our charter London event promises to leverage the unique blend of experience and enthusiasm that European IT professionals offer.

Aaron Zornes Chief Research Officer The CDI Institute

Back to Top

Why You Should Attend:

• Accelerate your time-to-ROI regarding CDI and MDM. Meet with other serious evaluators of master data solutions – both early adopters (speakers and attendees) as well as IT professionals at the same stage in the product evaluation lifecycle as you are.

• Perform due diligence on all the major components of an enterprise master data solution. Save yourself the lengthy process of vetting vendor references by networking with those-already-in-the-know. Listen to fellow professionals question vendor representatives at the exhibition hall as well as during panel presentations.

• Leverage your training budget in coming up to speed on one of the hottest IT topics. Minimize time out of the office by learning about best practices such as ‘data governance,’ cross-check feature/function research of vendors on your short list with other IT professionals, systems integrators and consultants, as well as their competitors.

• Fill critically short-staffed CDI and MDM positions. Looking to recruit CDI and MDM process or product experts? This audience has the critical mass of IT talent that would make any recruiter jump with joy.

• Expand your IT professional network and increase your personal market value. There will be numerous opportunities to network with other CDI-MDM professionals – especially CTOs, enterprise architects, and corporate data stewards.

Back to Top

Who Should Attend

CDI-MDM SUMMIT LONDON 2006 is for IT professionals at any level. Learn the best practice evaluation and implementation strategies from early adopters of CDI and MDM solutions. You'll also network with fellow CDI project leads who will share their success secrets - e.g., enterprise architects, chief technology officers, data stewards, et al. Additionally business managers and business technologists will benefit from understanding how to dramatically increase their company's ROI on existing CRM initiatives, as well as deploy competitive differentiating technologies to dramatically increase customer service levels, reduce operational costs, and increase marketing effectiveness.

• CTOs, CIOs, Enterprise Architects, and Data Architects responsible for translating business strategic vision into pragmatic IT delivery programmes

• Senior Business Strategists, Chief Operating Officers, and LOB Managers charged with deploying competitive differentiating technologies to dramatically increase customer service levels, reduce operational costs, and increase marketing effectiveness

• Data Stewards, Data Quality Managers, IT Implementers, and Project and Programme Managers responsible for increasing the value and effective of master data such as customer, product, supplier, and pricing

• Vice Presidents and Directors of Sales/ Marketing Analytics, Vice Presidents for Customer Experience, Vice Presidents for Customer Service, Vice Presidents for Business Intelligence, and Customer Contact Centre Directors/ Managers

• Directors of Customer Analytics, Business Intelligence Program Managers, and Data Warehousing Program Managers

Back to Top

• Learn how early adopters prioritized their CDI-MDM infrastructure build-out – also hear how they used various ROI methods to justify these enterprise-wide projects

• Gauge the impact of key CDI-MDM trends relative to key business trends in mergers & acquisitions, strategic sourcing, and more

• Learn the pros and cons of mega vendor -- specifically IBM WebSphere Customer Centre and WebSphere Product Centre, Oracle-Siebel Customer Data Hub and Universal Customer Master, and SAP NetWeaver Master Data Management vs. best of breed solutions such as DataFlux/SAS, Human Inference, Initiate Systems, Kalido, Purisma, and Visionware

• Ascertain the advantages and tradeoffs concerning off-the-shelf commercial solutions relative to IT custom-built frameworks utilising enterprise application integration (EAI), enterprise information integration (EII), and extract/transform/load (ETL) middleware tools

• Learn a step-by-step checklist for CDI-MDM product evaluation that will save you time and help you avoid the most commonly made mistakes

• Understand the interrelationships among data models, rules engines, operational data stores, business process management, and other key CDI-MDM technology enablers

• Leverage proven technologies to integrate both operational and analytical customer information to better predict customers’ behaviours by leveraging new or unique information sources and correlating that with existing customer data warehouses

Back to Top

 About the CDI Institute

The CDI Institute was founded in 2004 in San Francisco, California to focus on CDI-MDM business drivers and technology challenges. The business mission of the CDI Institute is “To help IT organisations become more efficient, effective, and timely in their use of master data management (MDM) and customer data integration (CDI) technologies to achieve their customer-centric business goals.” Among the client activities and deliverables are:

• CDI Advisory Council™ of fifty organisations who receive unlimited CDI advice to key individuals, e.g. CTOs, CIOs, and CDI project leads
• CDI Business Council™ of 3,000+ Global 5000 IT organizations who receive a limited distribution, bi-weekly newsletter with CDI industry updates
• CDI Alert™ bi-weekly newsletter provides IT organisations, CDI vendors, and investors hard-hitting insights into best practices as well as market observations derived from interactions with the CDI Advisory Council™ and the CDI Business Council™.
• CDI MarketPulse™ monthly survey results, e.g. budgets, success/failure rates, mindshare based on ongoing surveys of the Advisory Council and Business Council
• CDI Fast Track™ quarterly 1-day workshop
• CDI-MDM Summit™ semi-annual conferences held in North America, Australia, Europe, and Japan

For further details on all our services visit www.the-CDI-Institute.com.

 About IRM UK

IRM UK is an international organisation that specialises in strategic IT training for IT & business professionals and managers. Subject areas that we cover include: Enterprise Architecture, IT Strategy, Business & Systems Analysis and Data Management. Our presenters have superior technical knowledge, teaching skills and a wide range of practical business experience. They are some of the most influential technologists, methodologists and original thinkers in IT and business today.

Apart from this event we are also running the following two major conferences in London this year:

Enterprise Architecture Conference Europe 2006
12-14 June 2006, London
7th Annual Conference

Data Management and Information Quality Conference 2006
3 Co-located Conferences on Data Management, Information Quality and Metadata Management.
30 October – 2 November 2006, London

Noted for the participation of top level decision makers from both the corporate, user and vendor communities, and the lucid analysis of critical strategic and management issues, our events are condensed and rigorous combining technical explanations with management advice and discussions of future directions. Our world class speakers include John Zachman, Roger Burlton, Stan Locke, Chris Potts, Larry English, Graeme Simsion, Peter Aiken, Suzanne Robertson, Kathy Long, Rick van der Lans and Clive Finkelstein. For further detail, contact IRM UK on +44 (0)20 8866 8366 or customerservice@irmuk.co.uk , or visit the company website at www.irmuk.co.uk.

Back to Top