Conference Day 1 - 20 April 2010
| 08:00-09:00 | Registration | |
| 09:00-10:00 | Keynote | Formulas for Mapping Data Governance
Efforts to Business Value Gwen Thomas, President, The Data Governance Institute |
| 10:05-10:50 | Track 1 | CASE STUDY: Data Governance from the Front Line Charles Blyth, Head of BI, CPP |
| Track 2 | BEST PRACTICES: Succeeding with pervasive Information
Governance Jan Henderyckx, Information Architect, Envizion |
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| 10:50-11:20 | Break and Exhibits | |
| 11:20-12:05 | Reduce your 'cost of doing business' Kjell Wittmaack, Chief Knowledge Officer and Practice Director for MDM, Platon Corporate |
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| Ensuring "fit for purpose" master data through business engagement Jon Asprey, Director, Strategic Consulting - EMEA, Harte Hanks Trillium Software |
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| Active and Passive Data Governance - Data Governance is a Journey! Tom Kennedy, Founder & CTO, BackOffice Associates, LLC |
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| The Future of MDM: MDM-Powered Applications Jim Cushman, Senior Vice President, Products & Services, and General Manager, Enterprise & Government, Initiate, an IBM Company |
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| 12:10-12:55 | Track 1 |
BEST PRACTICES: Bridging
the Communications Gap Between IT and Business Professionals Cliff Longman, AdaptableData |
| Track 2 | CASE STUDY: Practical
Principles Learned in 3 Years of Data Governance Pablo Riboldi, Information Governance Manager, LDS Church |
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| 12:55-14:25 | Lunch and Exhibits | |
| 13:35-14:20 | CASE STUDY: Implementing MDM solutions to maximise performance and improve quality in the NHS Dr. Madassar Manzoor, DW & CRM Consultant, Intellisys Limited On behalf of Information Builders |
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Flexible Data Management for the Agile Business |
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| 14:25-15:10 | Track 1 | TRENDS: Data
Protection: Current Issues Iain Bourne, Head of Data Protection Projects, Information Commissioner's Office |
| Track 2 | CASE STUDY: Establishing
and Operationalising Data Governance: Data Quality Management Program Masliah M Ali, Head of Data Governance, Maybank Faizah Mustafa, Head, Data Planning/Analyst, Data Governance, Maybank Kuala Lumpur |
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| 15:15-16:00 | Plenary Keynote |
Implementing MDM Indexing in a Complex Environment Graeme Fullerton, Head of Enterprise Architecture, Electrocomponents plc Vis Bowatte, Software Sales and Strategy, IBM Software Group |
| 16:00-16:30 | Break and Exhibits | |
| 16:30-17:15 | Track 1 | CASE STUDY: Data
Management and Governance in the British Army's Personnel Organisation:
Exploding the Myths Chris Saunders, Detica Brigadier Richard Nugee, HQ Land Forces |
| Track 2 | EXPERTS PANELl: Setting the Data Governance Agenda Moderator: Cliff Longman, AdaptableData Panellists: Gwen Thomas, President, The Data Governance Institute Mike Ferguson, Managing Director, Intelligent Business Strategies Dylan Jones, Founder/Editor, Data Quality Pro |
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| 17:15-18:45 | Drinks Reception and Exhibits |
Tuesday |
KEYNOTE: Formulas for Mapping Data Governance
Efforts to Business Value Gwen Thomas, President, The Data Governance Institute Everyone says you should focus your Data Governance effort on high-value business needs. But how do you do that? How do you connect problems (such as non-standard fields or data quality problems) to compliance requirements, business drivers, and the need for specific competitive capabilities? How do you decide what information needs to address? How do you prioritize those needs, focus and frame projects, and then demonstrate the value of what you've done? This session introduces the B-I-T Value Model, which predicates that business needs should always drive information needs, which in turn drive technology approaches. This model includes a five-step process for connecting business goals to specific business needs, information needs, information problems, and then information solutions. Participants will learn:
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 10:05–10:50 CONCURRENT SESSIONS |
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Front line data governance is about driving data quality ownership back into the business, getting every resource at every data touch-point to 'own' the data. It is about getting the people involved. This session will cover what front-line data governance is, how we get there and what we need to do to ensure it is an ongoing success. Key topics covered include:
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BEST PRACTICES: Succeeding with pervasive Information
Governance Jan Henderyckx, Information Architect, Envizion Jan will elaborate on his practical experience implementing Data Governance in large organisations. What are the pitfalls and roadblocks your implementation can bump into? How can you fit data governance into a larger information strategy picture in order to increase your probability to succeed? He will also look into the scope of the governance program and look at the most ideal methodology to capture the business knowledge. |
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| Tuesday 20 April 10:50–11:20 |
Break and Exhibits | |||||||||||
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Reduce your 'cost of doing business' Take any company with more than 100 employees - virtually all of them face the same challenge. The major part of the business depends on the use of high quality Master Data, yet there is no practice for the professional management of it. In most cases there is not even a plan for how to change that. Yet companies survive and operate producing their services to their customers, but when there is a disconnect between a business strategy and the means required to support it you are likely facing tremendous extra workloads - in other words the Cost of Doing Business is unnecessary high. When competing in a market on almost the same parameters (as most companies are) this is not a sustainable situation. So why is senior management generally turning a deaf ear when discussing funding and backing for data governance or data quality improvements? There are perhaps many reasons like being fed the wrong arguments, inexperience, traditions or simply the sheer complexity of the challenges faced. But that has to change. This talk will explore what you can do about it and how you can make a subject as dull as data a top priority for senior management. We'll drawn upon the experience from global organizations such as BP, Thomson Reuters, Monash University and some of the best practitioners out there. |
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Ensuring "fit for purpose" master data through business engagement The aim of any master data management programme is to deliver a "trusted" source of master data that can be highly leveraged across an organisation or business unit. However, ensuring that data is "fit for purpose" can be challenging, in that "master" data will intrinsically have a variety of uses or demands put upon it. To be able to consider all of the angles, business engagement is critical, along with the disciplines of data quality management and data governance. This session will explore how the process of business engagement can be facilitated, with suggestions on roles, approaches and communication styles that drive business participation and the required "buy-in". |
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Active and Passive Data Governance - Data Governance is a Journey! Creating a data governance organization that can effectively manage complex data-related relationships, roles, and scenarios can be a daunting task. Explore two methods of data governance, active and passive, and get a detailed look at the benefits and uses of each. Understand how passive data governance allows users to interact directly with source systems to monitor results and identify data issues. Find out how active data governance provides a guided process for the introduction and management of data into selected systems. Understand the four levels of data governance, from "no data governance" to "active data governance."
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The Future of MDM: MDM-Powered Applications As the master data management market matures, early deployments that provided data to IT departments are no longer sufficient. The next generation of MDM will include business application front ends that provide data and information directly to the front line - business managers and decision makers - and deliver immediate value in terms of business data stewardship and real-time decision making. This presentation will discuss the different business areas within an organization that can benefit from MDM-Powered Applications and the types of applications managers can expect over the next few years including sales territory management, customer on-boarding and MDM-Powered SalesForce.com. |
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| 12:10–12:55CONCURRENT SESSIONS |
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BEST PRACTICES: Bridging
the Communications Gap Between IT and Business professionals Cliff Longman, AdaptableData Data governance requires a common understanding of the data to be governed across business divisions and IT professionals. Unfortunately, business people do not have the techniques to clearly define and document their data. Furthermore, the tools and techniques used by IT professionals do not lend themselves to easy communications with business people. This technique-gap frequently leads to misunderstandings and challenges setting up data governance programs. This presentation introduces 3 techniques successfully used in the Media, CPG and Energy industries aimed specifically at improving communications between business and IT professionals. They result in a common, shared definition of business terms (such as "customer", "delivery", "net profit") that bridges the communication gap and provides a foundation for data governance definitions.
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 CASE STUDY: Practical
Principles Learned in 3 Years of Data GovernancePablo Riboldi, Information Governance Manager, LDS Church This is a real case study (no sales pitch, no sugar-coating, no aspirin, no buffering agents) sharing the adventures of a 3-year "veteran" Information Governance Manager at a large, non-profit organization, who still has a growing, fully-supported program. You will learn principles of Data Governance with real life advice on how to apply them and how to avoid common pitfalls. Some of the chapters in this saga include:
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| Tuesday 20 April 12:55–14:25 |
Lunch & Exhibits |
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| 13:35–14:20 CONCURRENT SESSIONS | ||||||||||||
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CASE STUDY: Implementing MDM solutions to maximise performance and improve quality in the NHS Dr. Madassar Manzoor, DW & CRM Consultant, Intellisys Limited On behalf of Information Builders In 2009, the Central and North West London National Health Service (NHS) Foundation Trust (CNWL) embarked on a project to provide better patient care and treatment, reduce costs and become more efficient by improving the quality of data in their IT infrastructure through an MDM project. In this session, discover the business drivers behind CNWL's MDM project, the challenges faced as the project unfolded, and how these were overcome, along with the tangible benefits that both the CNWL and its patients are reaping from the installation of their MDM solution. |
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Flexible Data Management for the Agile Business Mark Seager, VP for Technology, EMEA Informatica Mastering data across multiple domains has become table-stakes in the master data conversation. And for the agile business, the ability of the master data estate to readily respond to change has moved from being a luxury to a necessity. So how does this work in practice? This session takes a look at how the whole data management environment can support agility in master data, from discovery to consumption, from agile models to flexible service layers, from holistic metadata management to supporting data and process governance. |
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| 14:25–15:10 CONCURRENT SESSIONS |
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TRENDS: Data
Protection: Current Issues This session will cover recent developments in data protection, including the Information Commissioner's new 'Personal Information On-Line' code of practice and the forthcoming code of practice on data sharing. Iain will also provide an update from the Information Commissioner's Office, including their current priorities and objectives. Iain will also include a brief overview of the key requirements of the Data Protection Act 1998 and an exploration of the relationship between data governance and data protection, against a back-drop of growing public awareness of data privacy and information rights.
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Establishing and Operationalising Data Governance: Data Quality Management Program, Masliah M Ali, Head of Data Governance, Maybank When you are assigned to establish a Data Governance in an organisation, what do you do? How do you operationalise something that is very new in this region, how do you organise the resources, establish the strategy, get support from the management as well as the source systems owner. These were the very first questions that needed the answers when we established the Data Governance in Maybank. The pressing need was to qualify for IRB under Basel 2. Under the legacy systems, data governance does not exist. Legacy systems works in silo. No owner takes care of the data in a structured manner. There was low emphasis on good data across the Bank. And now, almost immediately, there is a need for quality data which should have been delivered "yesterday"! In this session, we will walk thru our actual experiences in establishing the Data Governance Dept. with specific focus on the Data Quality Management program.
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PLENARY KEYNOTE: Implementing MDM Indexing in a Complex Environment Electrocomponents plc is a high service electronic, electrical and industrial distributor that supplies a wide range of products to customers who are typically research and development or maintenance engineers in business around the world. Electrocomponents operates companies in 27 countries under various trading brands such as RS Components, Radiospares, Radionics and Allied Electronics, and has distributor networks that cover a further 38 countries. In this session Electrocomponents will review how a MDM solution must underpin any multi-channel and product based growth plans of an organization. This will be set in the context of MDM's growing impact on enterprises both large and small, and how required MDM architectures and capability differ according to organizational and functional needs. This plenary keynote will provide both a strategy roadmap and a case study to demonstrate how MDM can help the business in:
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This presentation will separate fact from fiction in explaining how Detica and HQ Land Forces have worked together to apply best practice approaches to the way personnel data is captured, managed and used. Topics covered will include:
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EXPERTS PANEL:
Setting the Data Governance Agenda An Expert Panel will discuss the latest topics covered by the Data Governance Conference and they will set their sights on developing a Data Governance Agenda for the upcoming years. |
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