Keynotes

KEYNOTES
Tuesday 22 October 9:30-10:30		META DATA KEYNOTE REINVENTING DATA MANAGEMENT Graeme Simsion, Senior Fellow, University of Melbourne
Wednesday 23 October 9:00 - 10:00		INFORMATION QUALITY KEYNOTE THOSE WHO MISS THE INFORMATION QUALITY REVOLUTION WILL LOSE - WHAT TO DO TO WIN Larry P. English, Presidentl, Information Impact International, Inc.
Wednesday 23 October 13:20- 14:20		DAMA INTERNATIONAL KEYNOTE FRAMEWORKS AND ARCHITECTURES: THE ULTIMATE STABILITY John Zachman, President, Zachman International Michael Brackett, President, DAMA International & Data Resource Design & Remodeling

Tuesday
22 October
9:30– 10:30

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Meta Data Keynote:
REINVENTING DATA MANAGEMENT

Data management has been around in theory and in practice for more than 25 years and making it work has never been easy. Changes to business and information technology practices have made the challenge even greater. In this keynote session, Graeme will explain how a new "tactical" approach to data management can be used, with an emphasis on achieving measurable business impact in key areas. He will also compare the results of those organisations that have adopted this approach with those using more traditional approaches. Topics include:

The track record of traditional data management
Why data management is so difficult and why it has become more so
The elements of a new approach
Experiences with a new approach
The future of data management

Featured Speaker

Graeme Simsion
Senior Fellow
University of Melbourne
To Speaker's Bio

Wednesday
23 October
9:00 – 10:00

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Information Quality Keynote:
THOSE WHO MISS THE INFORMATION QUALITY REVOLUTION WILL LOSE - WHAT TO DO TO WIN

Larry is not prone to making predictions, BUT...there is enough solid evidence for him to say that the Information Quality Revolution is Real. He describes how:

Leading edge organisations are already reaping huge benefits
The IQ Revolution will affect every enterprise:

Some positively, because they participate and gain the benefits of the "realised" Information Age
Most negatively, because they are at an economic disadvantage because they missed or ignored it
Some companies will barely make it because the do not fully understand the real quality principles that underlay IQ, and will sub-optimise, missing the most significant benefits

Larry describes the emerging state of the High IQ organisation and the benefits they are achieving today. He describes the characteristics of "real" information quality management that the organisation must implement to achieve the "quantum leap" in benefits. Mr. English then describes the steps to start-or to continue-your organisation's journey to a High IQ.

Where IQ is today: the good, the bad and the ugly
The realised benefits of today's high IQ organisations
The principles of "real IQ" management
Next steps to get you there

Featured Speaker

Larry P. English
President
Information Impact International, Inc.
To Speaker's Bio

Wednesday
23 October
13:20– 14:20

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DAMA INTERNATIONAL Keynote:
FRAMEWORKS AND ARCHITECTURES: THE ULTIMATE STABILITY

Most public and private sector organisations are facing two realms of change - changes in the business and changes in information technology. The changes are increasing in frequency and magnitude to the point that the only thing constant today is constant change. These two realms of change are difficult enough to manage for most organisations. What makes the problem almost insurmountable is the disparate base upon which the changes must be made. Most organisations have disparate data, applications, processing environment, and business activities. The only way out of this morass of disparity and constant change is to develop a formal framework of formal architectures, understand the disparity within that context, and set about resolving the disparity to support the business. The resulting framework of architectures provides the ultimate stability across changing business and technology.

Featured Speakers

	John A. Zachman President Zachman International To Speaker's Bio
	Michael Brackett President DAMA International & Data Resource Design & Remodeling To Speaker's Bio