Who Should Attend

	Enterprise Architecture practitioners
	CIOs and Chief Architects responsible for translating business strategic vision into IT-enabled delivery programmes and creating more flexible IT systems
	Senior Business Strategists and Analysts, Chief Operating Officers and Business Managers who want to create more agile organizations, ensure cross-functional integration, and optimize their investment in assets and change programmes
	IT Architects and Designers, Project and Programme Managers responsible for adhering to architecture guidelines and interested in influencing standard setting activities

Whether you are responsible for business or IT success, this conference will provide you with pragmatic tools for thinking, models and frameworks for analysis and decision making, and insight into real world best practices.

The event is structured to accommodate delegates at all levels and in all types of organization. Whether you are just getting started in architecture, re-appraising your approach, or working to tune your performance, you will find sessions that address the issues that you are facing.

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Pre-conference seminars:

The pre-conference day offers a uniquely varied range of in-depth learning sessions, run by experienced practitioners and leaders in their field.

Full-day seminars:

• An EA Fundamentals seminar, providing a general interactive EA learning experience, covering a wide range of introductory topics and best practices
• An introductory seminar on Service-Oriented Architecture and Design Strategies, covering basic concepts and the principles of designing this fundamental architectural style
• A participative workshop for experienced EA practitioners to explore good practice and lessons learned

Half-day seminars

• An Introduction to the Zachman Framework™, delivered by John Zachman himself.
• An advanced seminar on Business Modelling for Business improvement
• A seminar on the practical uses of the Zachman Framework™
• A seminar providing a comprehensive overview of TOGAF™

Conference:

As part of the conference proceedings, thought-provoking and inspiring keynote sessions will be supplemented by track sessions from experts and practitioners, presenting new ideas and real-world success stories. There will also be networking opportunities and vendor-sponsored sessions that demonstrate their contribution to the field.

TRACK 1:	Enterprise Architecture Experiences: In this track, experienced EA practitioners describe substantive and practical Enterprise Architecture achievements.
TRACK 2:	Ensuring Business and IT Coherence: This track is a mix of theory and practice, specifically relating to a holistic approach to EA that unifies Business and IT change.
TRACK 3:	EA Methods and Approaches: This track describes different EA methodologies and frameworks and explores some new ways of approaching EA.
TRACK 4:	Sponsor Insights: This track contains a varied range of sessions in which our sponsors share the benefit of their extensive experiences with EA and related subjects.

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 CONFERENCE PRODUCER

IRM UK is an international organisation that specialises in strategic IT training for IT & business professionals and managers. Subject areas that we cover include: Enterprise Architecture, IT Strategy, Business & Systems Analysis and Data Management. Our presenters have superior technical knowledge, teaching skills and a wide range of practical business experience. They are some of the most influential technologists, methodologists and original thinkers in IT and business today.

Noted for the participation of top level decision makers from both the corporate, user and vendor communities, and the lucid analysis of critical strategic and management issues, our events are condensed and rigorous combining technical explanations with management advice and discussions of future directions. Our world class speakers include John Zachman, Roger Burlton, Stan Locke, Chris Potts, Larry English, Graeme Simsion, Peter Aiken, Suzanne Robertson, Kathy Long, Rick van der Lans and Clive Finkelstein. For further detail on our seminars visit www.irmuk.co.uk.

We are also running the following major conferences in London during 2009:

• MDM Summit Europe 2009, 20-22 April
• BPM Conference Europe 2009, 28-30 September
• Data Management and Information Quality Conferences 2009, 2-5 November

IRM UK also runs seminars in the following subject areas of Enterprise Architecture, IT Strategy & Management, Data Management and Business & Systems Analysis. Further details can be found at http://www.irmuk.co.uk/events/seminars.cfm.

IRM UK Strategic IT Training Ltd
Bishops Walk House
19-23 High Street
Pinner, Middlesex HA5 5PJ, UK
www.irmuk.co.uk
e-mail: customerservice@irmuk.co.uk
tel: +44 (0)20 8866 8366
fax: +44 (0)20 8866 7966

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