INTRODUCTORY TRACK:
INFORMATION QUALITY

TRACK 1:
BEST PRACTICES
TRACK 2:
DATA WAREHOUSE,
CRM, eCOMMERCE
8:00 - 9:00 Registration
9:00 - 12:30
(incl breaks)
The ABCs of Information Quality: A Primer for Information Quality Improvement
Larry P. English, President, INFORMATION
IMPACT International, Inc
Developing Quality Data Architecture for the Data Warehouse
Larissa Moss, Founder & President, Method Focus
Achieving Information Quality in Data Migration
Colin Rickard, Principal Consultant, Cedar PMPL
12:30 - 1:30 Lunch
1:30 - 5:00
(incl breaks)
As above, continued Critical Success Factors for a Quality Data Warehouse
Larissa Moss, Founder & President, Method Focus
Data Migration Strategy: A Methodology for Success
Colin Rickard, Principal Consultant, Cedar PMPL
5:00 - 6:30 Cocktail Reception and Exhibition
5:15 - 5:45 IQ TOOLS & TECHNIQUES SESSION: The Importance of Data Quality
Tom Scampion, Business Development Manager, Harte-Hanks
5:50 - 6:20 IQ TOOLS & TECHNIQUES SESSION: How the History of Your Business will Affect its Future On-Line
Christopher Bland, Business Development Manager, Evoke Software UK

TRACK 1: BEST PRACTICES TRACK 2: DATA WAREHOUSE, CRM, eCOMMERCE
8:00 - 9:00 Registration
9:00 - 10:30
(incl breaks)
KEYNOTE: - Information Quality @ the Speed of Internet
Larry P. English, President, INFORMATION IMPACT International, Inc.
10:30 - 11:00 Break & Exhibition
11:00 - 12:00 Critical Success Factors for Long-Term Information Quality Management for the Coming Age
Takaaki Tsubaki, R&D Group Chief Consultant, Data Research Institute
Information Architecture: Making IS Work for Business
Kathy Hunter, Manager - Enterprise Information Quality, One2One
12:00 - 2:30 Lunch & Exhibition
1:15 - 1:45 IQ TOOLS & TECHNIQUES SESSION: Data Integrity - The Key to Strategic Differentiation
Mark Preston, Global Operations Director, Dun & Bradstreet
1:50 - 2:20 IQ TOOLS & TECHNIQUES SESSION: Achieving Data Quality Across the Enterprise
Jim Williams, Director of Technical Services, Vality Inc
2:30 - 3:30 Taking the First Step Toward Information Quality
Louis Walters, Data Validity Officer, Montana Department of Corrections
Data Protection: Another Perspective on Information Quality
Dr. John Woulds, Director of Operations, Data Protection Act Registrar
3:30 - 3:45 Break & Exhibition
3:45 - 4:45 Why, What and How of Information Quality Assessment
Nonna Milmeister, Consulting Principal, AJILON Australia
Launching a Customer-Centric Internet Bank
Robert Rosko, Vice President Internet Development, Wingspan Bank
4:45 - 6:30 Cocktail Reception and Exhibition
5:00 - 5:30 IQ TOOLS & TECHNIQUES SESSION: The 'Perfect' Customer Information Quality Model
Mike Healy, Senior Vice President, European Operations, Innovative Systems
5:35 - 6:05 IQ TOOLS & TECHNIQUES SESSION: The Math, Myth and Magic of Data Quality
Kevin Heimbaugh, Manager UK & Europe, Search Software America

TRACK 1: BEST PRACTICES TRACK 2: DATA WAREHOUSE, CRM, eCOMMERCE
8:15 - 8:45 IQ TOOLS & TECHNIQUES SESSION: Establishing a Data Quality Management Process
Neil Hutton, Product Manager, Informix Software
9:00 - 10:10 KEYNOTE: - The Keys to Cultivating Enterprise-Wide Change
Lori Silverman, Owner, Partners for Progress
10:15 - 11:15 From Quality Control to Quality Assurance and Beyond
Simon Bradley-Goad, Jane Young, Steven Sparkes, Reuters Limited
Interactive Customer Evaluation: A Tool for Data Cleanup
Dr. George Chynoweth, Chief, Customer Sensing Lab, US Army
11:15 - 11:45 Break
11:45 - 12:45 Information Quality Process Improvement Through Online PDCA
Jim Harlan, Information Technology Engineer, Agilent Technologies
Customer IQ and CRM: Two Sides of the Same Medal
Roy Rolander, Information Quality Manager, Telenor Mobil AS
12:45 - 2:00 Lunch
2:00 - 3:00 Statistical Quality Control in Data Model Quality
Dr. Irad Ben-Gal, Assistant Professor, Tel-Aviv University
Quality XML Applications
Clive Finkelstein, Managing Director, Information Engineering Services Pty Ltd
3:00 - 3:15 Break
3:15 - 4:15 Plenary Panel: Implementing IQ Initiatives: How to's
4:15 - 4:30 Conference Wrap Up · Larry P. English, President, INFORMATION IMPACT International, Inc.

18/10 · 5:15 - 5:45 · The Importance of Data Quality
This session will discuss the importance of data quality and how to achieve it, addressing questions such as: Why does data quality matter? How much of your data is useful? Does your data contain hidden information? How can related records be identified? What is a "customer" and how many customers do you really have? How can cleaned data be kept clean? What difference does the Web make?
Tom Scampion, Business Development Manager, Harte-Hanks · www.trilliumsoft.com

19/10 · 1:50 - 2:20 · Achieving Data Quality Across the Enterprise
The presentation focuses on the importance of enterprise data quality management (EDQM): it defines data quality broadly, going beyond name and address scrubbing; shows, through examples, its impact on revenue-generation and cost-control; and discusses challenges to data quality in the constant movement of data. The presentation ends with an overview of EDQM, outlining a program for building and maintaining data quality enterprise-wide.
Jim Williams, Director of Technical Services, Vality Inc · www.vality.com
18/10 · 5:50 - 6:20 · How the History of Your Business will Affect its Future On-Line
The competitive edge of any successful organisation comes from its ability to learn from and act upon the lessons contained within its past. A brick and mortar business moving part of its operations into eCommerce will need to take its existing data and use it to learn more about its customers, faster. So it becomes a pre-requisite of moving to a "click and mortar" business that you have an effective strategy to manage and move your data. The key is analysis. Know your data and you know your business.
Christopher Bland, Business Development Manager, Evoke Software UK · www.evokesoft.com
19/10 · 5:00 - 5:30 · The 'Perfect' Customer Information Quality Model
Customer Information can either be an appreciating valuable corporate asset or an expensive White Elephant. In this session Mike will outline the 8 areas of focus required to get Customer Information right and keep it right. He will show how most companies fail in their Customer Information Quality initiatives by only looking at 3 of the 8 areas. Mike will also describe a methodology for justifying budget for a Customer Information Management Environment.
Mike Healy, Senior Vice President, European Operations, Innovative Systems · www.innovativesystems.net
19/10 · 1:15 - 1:45 · Data Integrity - The Key to Strategic Differentiation
Dun & Bradstreet is the world's leading provider of business-to-business information with a global database of 59 million records. We recognise the impact that technology can make to the creation of information value within a business. The presentation will cover: Achieving master data integrity Leveraging the benefits of access to global data Utilising the D&B DUNS Number as a unique global business identifier within ERP/ CRM/ DW applications and e-commerce.
Mark Preston, Global Operations Director, Dun & Bradstreet · www.dnb.com/uk

19/10 · 5:35 - 6:05 · The Math, Myth and Magic of Data Quality
Even if you have a solution in place, it may not deliver the maximum quality. Learn 'The Math, Myth and Magic' of adding value to your data quality solutions. Search Software America are recognised as world experts in technologies focused on searching and matching all types of structured or unstructured data from all countries and languages.
Kevin Heimbaugh, Manager UK & Europe, Search Software America · www.searchsoftware.co.uk
  20/10 · 8:15 - 8:45 · Establishing a Data Quality Management Process
A practical guide to setting up a system to improve the quality of your data.
Neil Hutton, Product Manager, Informix Software. · www.informix.com/uk